Venice is a city that always throws you a curve ball. Between Byzantine mosaics, Gothic palaces and the narrow alleys that lead to silently glistening canals, you'll stumble across some pretty quirky stuff. And right alongside the historic fabric of the place you'll find some small, offbeat concepts that give Venice a bit of a modern edge. The Venice Duck Store is one of them. An example? There is the duck shaped like a Venetian gondolier.
This guide by Venice Insider Guide for all you travelers out there who are thinking of visiting Venice but want to experience a side of this beautiful city that goes beyond the usual Murano glass and carnival masks.
Here, you'll find the lowdown on what Venice Duck Store is all about, where to find it, when to go and what to spend - plus how to get it into your Venice itinerary.
Venice Duck Store, Venezia - Italy: in the heart of the Serenissima

Located in the heart of Venice, Venice Duck Store is a shop entirely dedicated to - you've guessed it - rubber ducks. Sounds simple right? But trust us, there's more to it than that.
The store is home to a massive collection of themed rubber ducks that turn a childhood bath toy into a collectible souvenir.
One of Venice's best photo stops
Lots of tourists fall in love with the ducks in the Venice Duck Store and lots of them end up buying them. And why not? It's a great souvenir that's fun to take a selfie with.
In a city that's famous for its centuries-old artisan traditions, the Venice Duck Store is a modern retail concept that's all about giving visitors a fun, lighthearted and quirky souvenir that they'll actually want to pack in their luggage. And with its central location, it's a no-brainer stop on any walking tour of Venice.
What is Venice Duck Store
Venice Duck Store is a specialized retail boutique that's all about rubber ducks - lots and lots of them. To be precise, there are more than 300 different models to choose from, ranging from the classic to the (really) weird and wacky.
A concept store for people who love rubber ducks
Each duck has its own personality and some of them are even highly sought after collectibles. There are ducks that represent different professions and sports, animals, famous people, and even superheroes. It's all about turning a universally recognized object into a customized souvenir that reflects your personality, sense of humor or lifestyle.
The store has a pretty recognizable style and layout, with bright displays and compact interiors that are designed to get you into browsing mode. It's not just a toy shop - it's a curated retail experience centered around one iconic object.
Where is Venice Duck Store
The Venice Duck Store has multiple locations all over the historic center of Venice. You can find them at:
- Calle de la Bissa, San Marco 5414/A (just around the corner from Rialto)
- Strada Nova, Cannaregio 4268-4269
- Merceria San Zulian, San Marco 707
All of the locations are within easy walking distance of some of the main sights like the Ponte di Rialto and Piazza San Marco. Because the historic center is mostly pedestrian, getting to the store is pretty straightforward - just get off the vaporetto at Rialto or San Marco and walk from there. And don't forget to wear comfy shoes - Venice is full of narrow pathways and bridges.
When is Venice Duck Store open and the best time to visit
According to the official store info, the Duck Store is generally open from about 10 in the morning until 7:30 or 8:00 PM - although the hours can vary a bit depending on the season and which location you visit.
Venice is famous for getting really busy in the spring and summer - especially between April and September, so if you want to avoid the crowds you might want to visit in the morning or late afternoon. Autumn and winter are a lot less crowded and are great times to visit if you want a more relaxed shopping experience.
From a travel blog perspective, Venice Duck Store is way more photogenic than you'd expect. The constant visual repetition of brightly colored ducks makes for super engaging social media content - especially when you place them against the historic stone and water landscapes of Venice.
Price at Venice Duck Store
Weighing in on the official pricing, standard rubber ducks are around a pretty reasonable €12.50 each. Special edition or larger models of course vary depending on design and detailing.
In the context of Venice, where everything seems to be overpriced in super touristy areas, that price is actually really accessible. It means visitors can pick up a quirky souvenir without breaking the bank.
The real selling point here is how unique, portable and gift-worthy each duck is. Loads of travelers end up buying multiple ducks as little presents for mates or colleagues. Given they're pretty compact and durable, they make a way more practical souvenir option than some of the more delicate Venetian crafts on offer.
What to find at Venice Duck Store
Inside Venice Duck Store, you'll find a mind-boggling array of themed rubber ducks, all neatly organised by category. Classic yellow ducks hang out alongside super stylised versions dressed up as doctors, sports stars, chefs, pirates or even fantasy characters.
Some models have a lot of cultural resonance, while others are more about professions or hobbies. This really helps visitors find a duck that somehow represents a mate, family member or even themselves.
You'll also spot some locations offering related accessories like keychains or small gift items tied in with the duck theme. The whole retail environment is super compact but packed with stuff to look at, making you want to take your time and check out each model.
Products at Venice Duck Store: Core collections and special editions
The product range can be broken down into a few clear categories. The classic line has got traditional rubber ducks in loads of different colors and patterns. They basically feature the same silhouette, but with a bit more visual flair.
The themed collections are where the ducks really come alive. These ducks are dressed up to represent jobs, sports or cultural archetypes. And of course we have limited seasonal editions popping up during holidays or events.
For collectors, the real fun is being able to get your hands on multiple characters over time. Even though Venice Duck Store is definitely associated with the city, the ducks themselves aren't just about Venice - they're part of this global pop and lifestyle culture, making them super appealing to international travellers.
Venice Duck Store: Shopping Experience

When we talk about shopping in Venice, we usually think about Murano glass, Burano lace or handcrafted carnival masks. Venice Duck Store does things a bit differently. It doesn't try to be some heritage artisan workshop, but rather a contemporary souvenir shop.
Rather than trying to compete with all those traditional crafts, it actually complements them. It offers an alternative that's informal, affordable and just plain fun. Adding it to your itinerary gives you a more balanced view of Venice as a living city that blends tradition with modern commerce.
How to Include Venice Duck Store in Your Itinerary
Given its central location, Venice Duck Store is super easy to work into your walking route. Say, after visiting the Rialto area and crossing the Ponte di Rialto, you can explore the nearby calli where one of the store locations is right there waiting.
Or, while you're moving between the Basilica di San Marco and all the smaller artisan shops in the San Marco district, you can squeeze in a quick visit to the Merceria San Zulian location.
A nice little break between major landmarks
Since visits usually only take between 10 and 20 minutes, you don't need to plan a big block of time for it. You can just pop in for a bit of a break on a longer sightseeing day.
Practical Tips for Visiting Venice Duck Store
To get the most out of your visit, try to come in with a specific gift recipient in mind. The sheer variety of ducks can be a bit overwhelming - but having a mental picture of who you're looking for - say, a sports fan or a doctor- can really help you narrow it down.
If you're visiting during peak season, be prepared for a bit of a squeeze inside the shop - it's not the biggest space. A bit of patience and courtesy goes a long way in making sure everyone has a smooth experience.
Lastly, make sure to check the opening hours on the official website before your trip - especially if you're visiting in the winter months or off-season. Venice businesses do tend to adjust their hours based on tourism flow and local events.
Conclusion
Venice Duck Store is a fresh, fun addition to the retail scene in Venice. Sitting right in the heart of town, it gives visitors an affordable, accessible and distinctive souvenir option.
While it might not replace the historical significance of traditional Venetian crafts, it offers an alternative shopping experience that matches up with how most tourists like to shop today. With its huge selection of fun, quirky ducks, clear pricing and central location, it's a super practical stop on any Venice itinerary.
For visitors looking for a small, fun and unforgettable keepsake, Venice Duck Store is definitely worth checking out. Adding it to your Venice plans adds a bit of playfulness to a city that's all about grand history, cultural legacy and stunning architecture.
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